Sustainability is a hot topic right now, and for good reason. A great book on the subject, “Green Graphic Design,” written by Brian Dougherty with Celery Design Collaborative, is available to help designers learn how they can be a force for positive change.
In his book, Brian tells us how we can find and use better materials for print projects, reducing the impact of printing by specifying recycled paper with high post-consumer content, nontoxic inks, and learning how to eliminate waste on a press sheet. Beyond materials, there is the potential to actively help influence the strategies and ideas on projects, as well as change the behaviors of your audience, clients and peers.
“This book is a must read for designers who want to stay relevant in one of the most significant design opportunities of the 21st century” Clement Mok, designer, entrepreneur, AIGA Medalist
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